Joe Francica


Managing Director of Geospatial Industry Solutions at Pitney Bowes

Presentation Title:

Location Technology and the Sensor Web: The Connective Tissue of the IoT


 What You Will Learn

How cities are looking to IoT for safety, security and public interaction

What companies are leading in developing the infrastructure for IoT and how it impacts location intelligence

The foundation of the sensor network and how it will work through interoperable standards

Personal IoT, wearables and the new era of “first-party,” authoritative location data

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Joe Francica Biography

The managing director for geospatial industry solutions, Joe Francica brings over 30 years of experience in location intelligence to support the product management team at Pitney Bowes.

Recently his focus has turned to the evolving applications of data collected by myriad sensor platforms, from beacons to “smallsats” and where the Internet of Things will impact geospatial technology.

Prior to joining Pitney Bowes, Joe was the Editor-in-Chief and Vice Publisher of Directions Magazine, where he founded four conferences and broadcast his insights and perspectives through weekly articles, podcasts and webinars.

Joe began his career as a remote sensing geologist and then in software product marketing for both startups and larger geospatial technology corporations. He holds a BA from Rutgers University, an MA from Dartmouth and an MBA from the Cox School of Business at Southern Methodist University.